Growing...

Your client base

Together we look at where you've been and your company vision.

We review the performance of previous business development activity, do a SWOT analysis
and validate information for biz dev strategy planning.

I help you establish and meet your financial and business objectives through budget and sales forecasting, setting sales targets.

I look at where you're going and how to help you get there through strategic biz dev planning, clearly identifying target markets, leveraging current/previous clients and your portfolio to create new opportunities, developing performance criteria and measurable marketing/promotional activities for evaluation.

I help you clarify your expectations and staff responsibilities.

I support you in implementing changes and introduce simple monthly reporting tools, sales
and marketing support material.

I work with you to cleanse your client/supplier databases for more effective customer relationship management.

I train your staff to develop sound research practices and focused business development activities.

Together we create the environment for growth.

Your staff skills

My business provides customised training - coaching, tutoring or mentoring - for managers and staff. I develop tools for managers for performance evaluation to improve productivity and create a culture that supports innovation, excellent client relationships and the retention of key staff.

Coaching is job focused and performance orientated, directing a person towards an agreed end result. For example, improving client service through development of creative critique, written proposals, presentation techniques, project management, estimating, production scheduling, research skills or biz dev strategy planning.

Tutoring is subject orientated and focuses on improving specific knowledge or skills.
For example, developing art direction, copywriting, design or computer skills.

Mentoring focuses on the staff member and their career and is provided to support individual growth and maturity. For example, a more experienced person supporting a less experienced creative or account service person in the development of their craft by working with them and providing honest feedback.

I can facilitate creative workshops with both clients and creative teams.

I can conduct a training needs analysis and develop comprehensive staff appraisals to establish where your team needs to improve its skills and what is the best learning technique to do so.

Your satisfaction

I explore what success really means to you. It's not all about performance criteria. It's more about what challenges you find fulfilling.

I can arrange industry speakers and educational institution guest lecturers to inspire you and your team or bring them up to speed with the latest media, youth culture or global advertising and design issues.